If you’re a website owner and you’re trying to get organic search engine traffic then you’ve probably heard the term “Google Pagerank”. But what is Pagerank and how does a websites pagerank effect search engine rankings? In this article I’ll address those questions and try to give you some insight into this often confusing topic.
What is Google pagerank?
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Google developed the “pagerank” system several years ago for the purpose of gauging how “important” a web page is. The higher the pagerank, the more “important” Google thinks the webpage is. Google uses this gauge as a part of its ranking algorithm.
Where does pagerank come from?
Pagerank is all about webpages linking to other webpages. You see, every page that Google indexes has a pagerank value associated with it. Every time one page links to another page, a portion of that pagerank value “passes” to the page it links to. Higher ranking pages, pass more pagerank to the pages they link to.
What happens is, when one page links to another page, it’s kind of like the page that does the linking is voting for the other page. So to get pagerank to your webpage, all you have to do is get other pages to link to it.
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